Established in 2010, by ocean enthusiasts, Adam and Katy Whittington, Blueline Surf & Paddle Co. arose from love, passion, admiration, and appreciation for everything water. Surf culture is one of a kind…and so is Blueline. We are family, friends, and community, coming together to enjoy this amazing planet and everything it offers. Jupiter, Florida has it all – the Atlantic Ocean, mesmerizing beaches, ample fishing, surfing, and a laid-back lifestyle. And we want you to experience all of it. Whether you enjoy surfing, stand-up paddle-boarding, shopping, fishing, or all the above, we have what you need, and much more.